The Journey to Digital Transformation

Article by Ari Brown, Techstra Solutions   Jennifer Honig is the Chief Executive Officer of Techstra Solutions, LLC. Jennifer received her MBA from Carnegie Mellon’s Tepper School of Business, and has over 25 years of experience in the areas of marketing and consulting. How does your experience inform the decisions you make in your role […]

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What Value is Created by Crowdsourcing Innovation?

What value is created by crowdsourcing innovation? That is the question we sought to answer. What followed was an 18-month journey that I am proud to share the results. Our quest was to define business value as a way of supporting leaders who intrinsically knew that their crowdsourcing innovation programs had substantial benefit to the […]

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